About
Last updated
Last updated
In recent years, content platforms have mainly focused on advertising as the main source of monetization, neglecting three variables that are evolving rapidly: ownership, transfer, and community.
Content ownership is crucial, as it allows the creator to own their creations and have control over their distribution and use. Additionally, content can be transferred, gifted, exported, and represent value. On the other hand, communities that form around ideas, movements, or brands need a space where they feel identified and a sense of belonging, around a value.
To address these variables, FRQTAL is an app that allows creators to own their creations. Here, advertising is not the main monetization focus, but rather it centers on the value of the keys that users purchase to access the content. This creates a community around the artists' creations and gives them control over their intellectual property, allowing them to transfer, gift, or export it and generate value from it. Ultimately, FRQTAL represents an innovative alternative for creators who want greater control and to generate value from their creations.
In our platform, instead of using conventional NFTs, we use FNFTs. The main difference between the two is that in the case of FNFTs, part of the purchase money is placed in an investment fund within the FNFT itself instead of being exchanged and delivered directly to the creator.
In the case of NFTs, the sale is made from person to person through the blockchain, and the value of the next sale depends on the purchase description of a person, added to a virtual value of the market. The capital of the purchase goes directly to the user who sold the NFT, and the buyer receives the value (the NFT) directly in their wallet. This asset tends to increase in value as the number of transactions it has in its history increases.
On the other hand, with FNFTs, the value is directly related to the capital contained within the FNFT. This value is real and is within the FNFT itself. The purchase capital goes directly into the farming pool to generate returns for the new owner and the creator, and ownership falls directly into the buyer's wallet. Similarly, the value of FNFTs also tends to increase as the number of transactions in their history increases.
In summary, the main difference between NFTs and FNFTs is that the latter have all or part of the sale cost within them, generating royalties in the protocol's farming for the buyer and the creator, while in NFTs the value depends on the purchase description and the virtual market value.
Our platform is not just an application, but an ecosystem that seeks to unite the world of blockchain technology with traditional content, brands, and products.
In every connection made within our ecosystem, our company charges a fee for transacting content. The user's digital assets are the central axis of our ecosystem, and through them, we generate value as a company by charging fees for the transactions made within the app.
We use our app as a portal and the digital assets as keys to access content in different formats such as audio, video, image, and text. Each of these assets has a monetary value that is determined with each purchase of the corresponding FNFTs. Each FNFT or key, which has a monetary value, generates a monthly royalty for both the user who bought the key and the content issuer.
In summary, our business model is based on creating an ecosystem of app and protocol, where users can transact content and generate economic value through digital assets..
